5 Steps to Creating a Powerful Personal Vision Statement

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5 Steps to Creating a Powerful Personal Vision Statement


A successful business without a vision statement is unheard of. In fact, employers make it a regular practice to communicate their vision, set strategic goals, choose priorities, monitor progress, and celebrate victories. They’ve figured out that each of those activities is directly connected to achieving results and boosting the bottom line.


So why don’t we do this as individuals? Most of us would define ourselves as more than just a building block of an organization. We strive for personal success — with dreams, goals, and desires. It makes perfect sense that the same practice that leads to success in business would work for us as individuals. Imagine how much more fulfilled you would be if you put the same amount of effort and clarity into your own achievements as your organization does into theirs.


What is a Personal Vision Statement?

A personal vision starts with defining our “why” — our purpose for life. It’s a written detailed description of your best self living your best life. It looks to the future, from the perspective of today, to identify where you want to be, what you want to be doing, and how you want to be feeling. Because it’s called a vision statement, it’s usually a comprehensive visual picture (though written in words) of your ideal life.


The personal vision statement goes beyond career goals into a deeper place of discovery and fulfillment. In fact, before you can truly identify the intentions for your professional life, you first have to know what they are for you as an individual. Once written, your vision statement serves as a roadmap for all areas of life.


The wonderful thing about a vision statement is that it is customized to what you want to say. You get to focus on what matters the most to you. Best of all, you write it down in present tense, so you don’t have to wait to connect to this future version of yourself. You can begin to experience and be guided by it right now.


Why Do You Need One?


Crafting a personal vision statement demands that you define your destination with the utmost clarity so that you can stay focused on your path. It allows you to be intentional about the choices you make along the way. It helps you make decisions with confidence, knowing what will and won’t lead to where you aim to go.


From a professional standpoint, it helps you to align your career with the rest of your life. It helps you stay balanced and gives you a clear marker of what success looks like. Distractions are everywhere these days, and without this strong and steady anchor to come back to, it’s easy to get sidetracked with the details of life.


A compelling vision statement provides inspiration to be your best YOU. It celebrates who you are today and motivates you to stay committed to the person you will become. Instead of dwelling on past mistakes, it gives you just what it says it will: Vision. An unclouded view of the future.




"A compelling vision statement provides inspiration to be your best YOU. It celebrates who you are today and motivates you to stay committed to the person you will become."


How to Make Your Own Personal Vision Statement

Step 1: Set aside 1 hour.


Give yourself an undistracted chunk of time to really focus and think about what you want. Since this is essentially a definition of your future self, it’s important to give it your undivided attention.


Step 2: Identify your goals, values, and desires.


Take notes of your ideas as you go. Think about what you truly want out of life, and avoid thinking about what others want or what you think you should want. Don’t worry about limitations. This vision is not about where you are today, and it’s not a plan of how to get to the future. It simply is the future that you can visualize for yourself. Connect to your heart and your true, authentic self. Close your eyes to picture it, if that helps. Aim to see it as clearly and as detailed as you possibly can.


  • What makes you happiest?
  • What matters most to you?
  • What would you do if you didn’t have to work?
  • What are you really good at? (your strengths)
  • How do you want to feel?
  • What sort of lifestyle do you imagine for yourself?
  • What are your hobbies and interests?
  • What are your weaknesses?
  • What impact do you want to have on the world?


Step 3: Start writing.


There is no right or wrong length but aim for 2 or 3 paragraphs. The more detail you can write out, the clearer picture you will have. Take ownership of this vision, and write it in the first person, as if it’s already happening.


Refine it until it says everything you want it to say about your future. Type it into a document so that you’re able to print it. (Or write it neatly onto its own piece of paper.)


Step 4: Post it where you’ll see it daily.


A written statement holds weight. Seeing it on your wall or next to your desk every day reinforces the vision and allows you to internalize what it means for you. It will give you focus and remind you what you are working towards. In fact, this article via Forbes shares that “people who very vividly describe or picture their goals are anywhere from 1.2 to 1.4 times more likely” to accomplish them.


So post it where it’s visible, and read it every day.


Step 5: Revise it as needed.

Get Ready to Make Your Vision a Reality

Written by:

Debbie Morris

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